Home Staging Perth: How Styling Helped This Luxury Property Sell Before Auction

Our Staging

BEFORE: The original listing from The West magazine

When it comes to selling real estate in Perth, many sellers assume a prestige home will “sell itself.” Great photography, strong marketing campaigns, even a magazine feature,  surely that’s enough, right?

Not always.

This luxury property in Perth launched earlier this year with everything you’d expect for a successful sale: prime location, the cover page of The West Australian’s home magazine lift-out, and plenty of exposure. But there was one thing missing… professional home staging.

And despite all the buzz, it didn’t sell.

Round One: Big Campaign, No Staging, No Sale

The home had maximum marketing reach but failed to connect emotionally with buyers. Without staging, large spaces can often feel cold, empty, or overwhelming. Buyers admired the property, but they couldn’t picture themselves living in it.

Round Two: Property Styling That Made the Difference

When the owners decided to relist, they turned to Beam Home Staging Perth. We styled the home with carefully chosen furniture, artwork, and décor to showcase both its scale and its warmth.

The transformation was immediate. Staging allowed potential buyers to imagine how the home could function for everyday living whether that's entertaining, relaxing, working, or just everyday family life.

The result? The property sold before it even reached auction.

Why Staging Works in Perth’s Property Market

Home staging is more than decoration. It’s a strategic tool to help sellers and real estate agents achieve faster sales and stronger offers. In fact, staged homes:

• Photograph better for online listings

• Stand out in competitive markets

• Help buyers connect emotionally with the property

• Often sell faster and for higher prices

For this amazing home, staging was the missing ingredient that turned “lots of interest” into “serious offers.”

Selling a Property in Perth? Staging Pays for Itself

Whether it’s a luxury residence or a family home, property styling in Perth has a proven impact. Marketing can get eyes on your listing, but staging helps buyers fall in love with it.

At Beam Home Staging, we specialise in creating spaces that are stylish, liveable, and designed to sell.

Beam Home Staging

Stylish. Liveable. Staging